B Brand. Balance. #14 BIC photography defined the terms of art

defined the terms of art criticism in the 1960s

or students looking to gain a foundational understanding of the art

and styles that have shaped artistic practice since 1950

the dialogue itself branched off into something much deeper and provoked many more questions about visual culture

B Brand. Balance. #14 BIC photography defined the terms of artFind more of the B. Brand series here. The first disposable ballpoint pen in the market, BIC Cristal was introduced in 1950 by a French consumer product brand, BIC. moreBased on a coherent set of ethos to offer high quality products paired with affordability, BIC has been securing its position in the market by focusing on disposable consumer products.